Going to implement marketing automation and thinking about AutomateMyApp? We advice to look at resembling software to make the right choice.

When users choose marketing automation software, in most cases they are looking for functionality for email builder, marketing lead database, website builder, lead scoring, segmentation etc.

Comparing AutomateMyApp with competitors users pay attention to the automation builder, customer data platform, online chats, conversations, form builder, segmentation, number of triggers and actions and so on.

We’ve compiled a list of top 10 competitors that are very similar in cost and features to AutomateMyApp. The list is based on popularity, so if AutomateMyApp doesn’t suit you in any way, here you can easily find the best solution for you.

E2 Shop System

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We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

Klaviyo

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Klaviyo is marketing automation platform which features email marketing combined with campaigns through social media. Klaviyo features the capability to integrate with manifold platforms and to orchestrate automated customer communication in order to generate business growth.

Loop Email

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Loop is a secure email app that upgrades your Gmail or Outlook inbox. It reorganizes your mail around the people, tasks and teams that matter to you - so you can work smart, drive productivity, and supercharge collaboration.

Zoho Campaigns

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Zoho Campaigns is an email marketing automation tool that lets you can create and send emails using pre-designed templates, layouts, drag-and-drop editor. Zoho Campaigns also is integrated with Zoho's CRM suite, and the applications. User can see the results of campaigns by logging to their CRM accounts. Zoho Campaigns comes with features like A/B testing campaigns, dynamic content, email polls, list segmentation and drip campaigns.

Hippo CMMS

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Hippo CMMS by iOFFICE is a user-friendly maintenance management software system. Hippo makes it easy for users of all technical skill levels to manage equipment work orders, preventive maintenance, parts inventory, and vendors. Discover simpler maintenance management.

Bloomerang

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Bloomerang helps nonprofit organizations to reach, engage and retain the advocates they depend on to achieve their vision for a better world. Our cloud-based donor management application is rooted in principles of philanthropy, simple to use and focused on empowering your team to achieve remarkable results through enhanced donor loyalty.

SharpSpring

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SharpSpring is one of the most flexible platforms on the market, offering behavior-based email marketing, native or 3rd party CRM integration, dynamic forms, landing page and blog builders, universal CMS compatibility, and integration with hundreds of applications.

Webmecanik

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Webmecanik is a marketing automation software that allows you to intelligently identify, segment and nurture unknown website visitors, leads and customers. Using an Open Source framework, it can be integrated with all major CRM's solutions on the market and more than 1.000 other systems through Zapier. This all-in-one solution enables you to create campaign scenarios and choose from many triggering criteria to send the right information to the right contact at the right time.

Sendinblue

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SendinBlue is an email marketing automation software that helps you with email marketing, SMS, list management and transactional emails. It also comes with a landing page builder and a gallery of responsive email templates.

Capsule CRM

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Capsule CRM is an online Customer Relationship CRM that is very simple to use. Capsule CRM is the ideal choice for small and medium-sized businesses. Capsule CRM helps you develop strong customer relationships, make more sales, and get a clear picture of your business so that you can make more informed decisions.

SignUpGenius

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SignUpGenius simplifies the process of coordinating events and people by providing online sign ups for non-profits, schools, sports, churches, families, colleges, businesses, and organizations. By enabling up to 12 million unique visitors per month to sign up for tasks online, SignUpGenius has done away with the need for paper sign ups, "reply to all"​ emails, and phone trees.

How to choose AutomateMyApp substitute

Many marketing automation software are resembling each other. Apps with identical functionality can differ in cost by 3 times. The first feature you should look at is the availability of automation builder. This is a basic feature of marketing automation tools and if it doesn’t include this thing, most likely this software isn’t formed yet. All flow builders look almost the same. It's important not to pay attention to the UI, but look at the functionality.

In a month, you'll get used to the design, but the lack of features will always spite you. Changing marketing automation software is very time-consuming. If you have the usual email set up, it's not that difficult to change app. But if you've already set up integrations, workflow, and have complex funnels, it can take years to replace the tool. That's why you should be attentive to choosing an alternative.

What to pay attention to when investigating the flow builder? It has 4 important features categories.

1. Triggers. For instance, "Form submit" is a trigger that launches a business process. The most popular triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each app for marketing automation this set is different. The more, the better.
2. Action. For instance, "Send email". This is the most basic action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For example, "Wait 3 days. Lead submit the form on the website and get in the marketing automation system (Trigger), the platform sends a Welcome email (Action). After that the system waits 5 hours (delay) and sends a second email. This is the most simple automation. But there are other options. For example, "Wait until something happens". Or wait until November 20th, or wait until 8 PM in the contact's time zone.
4. If/else. For example, "If a lead, has the tag "Purchased product #1", send the email, if the client doesn't have the tag "Purchased product #1", wait 4 weeks and send the email. The most often used if/else parameters are: was on the site page, purchased certain items, opened certain emails, user field the user card matches some criteria. This is information according to which you can segment the subscriber base.

Analyzing the automation builder, you need to pay attention to all four categories of features. The more, the better. Often it appears that good-working marketing automation apps with the greatest number of features look unattractive. New software look good, but they have few features. You need to the system you going to use very deeply. Otherwise, it will be very hard to change it in the future.

After you've analyzed the automation builder, you need to whether there are integrations with the software you need. Fortunately, Apiway can help you. In most cases, software like AutomateMyApp are the center of business IT infrastructure. It's kind of digital hub for all your client. This kind of software is like an tree, which is putting its roots into other tool. App like AutomateMyApp need to integrate with most other ones. Or you’ll have to spend a lot of money and time developing custom integrations.

Also users who are looking for alternatives to AutomateMyApp use apps from other categories like chatbot software, chat on website software, CRM software, lead management software