Going to implement marketing automation and thinking about EngageBay? We recommend to look at similar tools to find a solution.

When people choose marketing automation software, usually they are trying to find functionality for email marketing, CRM, landing page builder, lead nurturing, B tests etc.

Comparing EngageBay with competitors people pay attention to the automation builder, marketing lead database, online chats, conversations, survey builder, segmentation, number of triggers and actions and so on.

We’ve made a list of top 10 competitors that are very similar in price and features to EngageBay. The list is based on user reviews, so if EngageBay doesn’t suit you in any way, here you can easily select the best option for you.

E2 Shop System

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We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

ActiveCampaign

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ActiveCampaign is a platform that helps businesses automate customer experiences and build meaningful connections with their customers. Since 2003, ActiveCampaign has created tools that are both powerful and easy to use – because growing businesses don't always have the time to set up new tech. Today, 80,000+ businesses use ActiveCampaign for their email marketing, marketing automation, or CRM.

Appreiz

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Appreiz is about redefining talent management using social recognition.One of the products Appreiz crowdsources recognitions/accomplishments from peers, coworker, manager, customer,partner for a demonstrated competency and skill against a specific goal or project. With this rich data generated it creates HR Analytics and Organizational network analysis for talent management, internal recruitment, learning and development, promotability etc.

FreshCheq

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FreshCheq was designed by restaurant operators for restaurant operators.

ActiveCampaign

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ActiveCampaign is a platform that helps businesses automate customer experiences and build meaningful connections with their customers. Since 2003, ActiveCampaign has created tools that are both powerful and easy to use – because growing businesses don't always have the time to set up new tech. Today, 80,000+ businesses use ActiveCampaign for their email marketing, marketing automation, or CRM.

Stellar File Repair Toolkit

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Advanced “4-in-1 specialized tool, highly recommended by users & IT professionals worldwide to repair Word, Excel, PowerPoint, and PDF files and is compatible with Microsoft Office 2019, 2016, 2013, 2010, & previous versions.

TypeForm

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Typeform makes collecting and sharing information comfortable and conversational. It's a web based platform you can use to create anything from surveys to apps, without needing to write a single line of code.

GorillaDesk

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Running a field-service business is hard. Between dispatching team members, managing daily operations, bringing in new business, and sending out invoices, it can be a challenge to find the time to keep your business organized. That's where we come in. GorillaDesk has helped 3,800+ field-service professionals just like you manage their team, their customers, and their business, without all the headaches.

Klaviyo

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Klaviyo is marketing automation platform which features email marketing combined with campaigns through social media. Klaviyo features the capability to integrate with manifold platforms and to orchestrate automated customer communication in order to generate business growth.

Convercent

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Convercent helps compliance teams engage employees, manage and mitigate risk, and protect their brands.

Listen360

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Listen360 serves multi-location brands across the world. Our customer engagement platform is the key to listening to and learning from your customers. Through metrics and insights, we help you leverage direct customer feedback to make your products and services more meaningful to the customers you serve.

How to choose EngageBay substitute

Many marketing automation platforms are resembling each other. Tools with identical features can differ in cost by 3 times. The first thing you should pay attention to is the availability of node interface. This is a basic feature of marketing automation software and if it doesn’t include this thing, most likely this product isn’t completed yet. All node interfaces look almost the same. It's important not to pay attention to the design, but pay attention to the features.

In a week, you'll get used to the UX, but the lack of features will always annoy you. Changing marketing automation tools is very time-consuming. If you have the usual email set up, it's not that hard to change software. But if you've already configured integrations, business processes, and have complex funnels, it can take months to change the app. That's why you should be attentive to study EngageBay competitors.

What to look for when analyzing the node interface? It has 4 significant features categories.

1. Triggers. For instance, "Form submit" is a trigger that launches a funnel. The most popular triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each software for marketing automation this set may differ. The more, the better.
2. Action. For example, "Send email". This is the most simple action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For example, "Wait 4 days. Client submit the form on the website and get in the marketing automation tool (Trigger), the tool sends a Welcome email (Action). After that the tool waits 5 hours (delay) and sends a second email. This is the most basic automation. But there are other parameters. For instance, "Wait until something happens". Or wait until January 10th, or wait until 9 PM in the lead’s time zone.
4. If/else. For instance, "If a subscriber, has the tag "Bought product #1", send the email, if the contact doesn't have the tag "Bought product #1", wait 5 days and send the email. The most popular if/else parameters are: was on the site page, purchased certain products, opened certain emails, user field the client card matches some requirements. This is data according to which you can segment the contact base.

Analyzing the automation builder, you need to look carefully at all four categories of features. The more, the better. Sometimes it happens that powerful marketing automation apps with the biggest number of features look unattractive. Young systems look good, but they have few features. You look into the platform you going to use very deeply. Otherwise, it will be very difficult to change it in the future.

After you've studied the automation builder, you understand whether there are integrations with the tools you need. Luckily, Apiway can help you. Most often, platforms like EngageBay are the center of business IT infrastructure. It's kind of digital hub for all your information. This kind of app is like an tree, which is putting its tentacles into other system. App like EngageBay has to integrate with most other ones. Or you’ll have to spend a lot of money and time making custom integrations.

Also people who are looking for alternatives to EngageBay use tools from other categories like email marketing software, chat on website software, CRM system, sales engagement software