Planning to implement marketing automation and thinking about ProTexting? We recommend to look at similar tools to make a decision.

When customers choose marketing automation tool, usually they are looking for functionality for email builder, lead management, landing page builder, lead nurturing, B tests etc.

Comparing ProTexting with competitors customers pay attention to the HTML email builder, customer data platform, chatbots, conversations, survey builder, segmentation, number of triggers and actions and so on.

We’ve compiled a list of top 10 competitors that are very similar in price and functionality to ProTexting. The list is based on user reviews, so if ProTexting doesn’t suit you in any way, here you can easily select the best solution for you.

E2 Shop System

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We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

Benchmark

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Benchmark Email is a web-based email marketing solution allowing to build email marketing campaigns, run surveys, and manage a regular newsletter using the service.

Hivebrite

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Unlock the potential of your community with Hivebrite, the most advanced all-in-one community management and engagement platform. Easy to set up and fully branded to match your colors, Hivebrite helps you build brand engagement and create opportunities for your private community. Manage your member database, centralize the communication with your members, create events and collect online memberships, all from a single user-friendly interface.

Autopilot

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Autopilot is a cloud-based email marketing and marketing automation software platform that helps companies to connect their marketing systems, automate their marketing touchpoints, and convert more customers. Autopilot's built-in integrations to marketing, messaging, lead intelligence, and CRM tools allow marketers to message consistently using email, SMS, and physical mail.

Capsule CRM

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Capsule CRM is an online Customer Relationship CRM that is very simple to use. Capsule CRM is the ideal choice for small and medium-sized businesses. Capsule CRM helps you develop strong customer relationships, make more sales, and get a clear picture of your business so that you can make more informed decisions.

ProntoForms

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ProntoForms is the global leader in field-focused low-code application platforms for enterprise. The Company's solution is used to create apps and forms to collect and analyze field data with smartphones and tablets—either as a standalone solution or as a mobile front-end to enterprise systems of record.

ActiveCampaign

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ActiveCampaign is a platform that helps businesses automate customer experiences and build meaningful connections with their customers. Since 2003, ActiveCampaign has created tools that are both powerful and easy to use – because growing businesses don't always have the time to set up new tech. Today, 80,000+ businesses use ActiveCampaign for their email marketing, marketing automation, or CRM.

Tribe

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Customizable online community platform to connect, engage, and retain users.

Built for Teams

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Built for Teams creates modern, well-designed tools that help company leaders better understand and manage their most valued resource: their people.

ActiveCampaign

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ActiveCampaign is a platform that helps businesses automate customer experiences and build meaningful connections with their customers. Since 2003, ActiveCampaign has created tools that are both powerful and easy to use – because growing businesses don't always have the time to set up new tech. Today, 80,000+ businesses use ActiveCampaign for their email marketing, marketing automation, or CRM.

Bloomerang

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Bloomerang helps nonprofit organizations to reach, engage and retain the advocates they depend on to achieve their vision for a better world. Our cloud-based donor management application is rooted in principles of philanthropy, simple to use and focused on empowering your team to achieve remarkable results through enhanced donor loyalty.

How to choose ProTexting substitute

Many marketing automation software are similar to each other. Platforms with the same functionality can differ in price by 2 times. The first feature you should look at is the availability of flow builder. This is a basic feature of marketing automation apps and if it doesn’t include this thing, most likely this app isn’t completed yet. All automation builders look almost identical. It's important not to look at the design, but pay attention to the functionality.

In a month, you'll get used to the design, but the missing functionality will always spite you. Changing marketing automation apps is very expensive. If you have the usual email set up, it's not that hard to change software. But if you've already set up integrations, workflow, and have complex funnels, it can take months to replace the tool. That's why you should be attentive to study ProTexting competitors.

What to pay attention to when analyzing the flow builder? It has 4 significant features categories.

1. Triggers. For example, "Form submit" is a trigger that starts a business process. The most often used triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each software for marketing automation this set is different. The more, the better.
2. Action. For instance, "Send email". This is the most standard action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For example, "Wait 3 hours. Person submit the form on the website and get in the marketing automation app (Trigger), the platform sends a Welcome email (Action). After that the app waits 4 days (delay) and sends a second email. This is the most basic automation. But there are other variants. For instance, "Wait until something happens". Or wait until November 20th, or wait until 7 PM in the person’s time zone.
4. If/else. For instance, "If a customer, has the tag "Purchased product #1", send the email, if the client doesn't have the tag "Bought product #1", wait 5 weeks and send the email. The most often used if/else parameters are: was on the site page, bought certain products, opened certain emails, user field the client card matches some criteria. This is information according to which you can segment the contact base.

Analyzing the automation builder, you need to look carefully at all four categories of functions. The more, the better. Often it happens that powerful marketing automation apps with the biggest number of functions look ugly. Young software look good, but they have few functions. You need to the app you going to implement very deeply. Otherwise, it will be very difficult to change it in the future.

After you've analyzed the automation builder, you understand whether there are integrations with the apps you need. Fortunately, Apiway can help you. Usually, software like ProTexting are the core of business IT infrastructure. It's kind of digital hub for all your subscriber. This kind of app is like an tree, which is putting its tentacles into other tool. App like ProTexting should integrate with most other ones. Or you’ll have to waste a lot of money and time developing custom integrations.

Also people who are looking for alternatives to ProTexting use apps from other categories like chatbot software, chat on website software, CRM software, lead management software