Planning to implement marketing automation and thinking about VBOUT? We recommend to look at resembling tools to find a solution.

When customers choose marketing automation tool, in most cases they are trying to find functionality for email marketing, CRM, landing page builder, lead scoring, segmentation etc.

Comparing VBOUT with competitors people pay attention to the HTML email builder, customer data platform, help desk, conversations, form builder, segmentation, number of triggers and actions and so on.

We’ve made a list of top 10 competitors that are very similar in price and functionality to VBOUT. The list is based on similarity, so if VBOUT isn’t appropriate for you in any way, here you can easily find the best solution for you.

E2 Shop System

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We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

Clickfunnels

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Clickfunnels is an online marketing management tool which is very effective when it comes to promoting online businesses. Whether you talk about online digital services, or you consider products which you sell on the internet, Clickfunnels can always provide you with great features. You can easily do any marketing with Clickfunnels efficiently and effectively. The best use of Clickfunnels is sales funnels creation. It allows you to make sales funnels for your business which will surely increase your conversion rate and will boost your online sales.

EngageBay

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With a limit of 1,000 contacts and 1,000 emails/month, Enagebay CRM suggests its users the cheapest paid plans of the 3 providers. The basic plan will cost you $12 a month per user, and it includes 10,000 contacts and the same amount of emails.

Countly

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Countly is a product analytics solution and innovation enabler that helps organizations track product performance and user journey and behavior across mobile, web, and desktop applications. Ensuring privacy by design, it allows organizations to innovate and enhance their products to provide personalized and customized customer experiences, and meet key business and revenue goals.

CharityTracker

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Affordable, Cloud-Based, Human Services Case Management Software - Easy-to-use & HIPAA-compliant. Start at $20/mo. per user.

iSpring Suite

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All-in-one PowerPoint-based eLearning authoring toolkit. Create interactive courses and collaborate on projects with your team

Moosend

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Moosend is an email marketing solution that comes with a series of advanced tools for sending great newsletter, manage contact lists and monitor the campaign performances.

Act-on

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Act-On is a subscription-based software-as-a-service (SaaS) product for marketing automation. Its software products are for email marketing, landing pages, social media prospecting, CRM integration, lead management, webinar management, and analytics.

SurveySparrow

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SurveySparrow lets you turn surveys into conversations. With a conversational interface, SurveySparrow enables users to create and share highly engaging, mobile-first surveys that offer a chat-like experience. SurveySparrow Recurring Surveys let you send surveys at regular intervals to gauge customer or employee pulse. With easy sharing options, SurveySparrow allows you to share your surveys across Web, Mobile, Social, and E-mail to easily collect feedback from your targeted audience.

Stellar File Repair Toolkit

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Advanced “4-in-1 specialized tool, highly recommended by users & IT professionals worldwide to repair Word, Excel, PowerPoint, and PDF files and is compatible with Microsoft Office 2019, 2016, 2013, 2010, & previous versions.

CEIPAL

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CEIPAL is a fully scalable, fully integrated SaaS platform that automates both the front- and back-office business operations for staffing companies.

How to choose VBOUT substitute

Many marketing automation tools are similar to each other. Software with identical features can differ in cost by 2 times. The first feature you should look at is the availability of funnel builder. This is a basic feature of marketing automation software and if it doesn’t include this feature, most likely this tool isn’t formed yet. All node interfaces look almost identical. It's important not to look at the UI, but pay attention to the functionality.

In a week, you'll get used to the UX, but the lack of functionality will always annoy you. Changing marketing automation apps is very expensive. If you have the usual email set up, it's not that difficult to change platform. But if you've already set up integrations, business processes, and have complex funnels, it can take weeks to replace the app. That's why you should be careful to study VBOUT competitors.

What to look for when investigating the node interface? It has 4 important features categories.

1. Triggers. For example, "Form submit" is a trigger that launches a business process. The most popular triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each platform for marketing automation this set may differ. The more, the better.
2. Action. For instance, "Send email". This is the most simple action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For instance, "Wait 5 days. Subscriber submit the form on the website and get in the marketing automation tool (Trigger), the tool sends a Welcome email (Action). Then the app waits 5 hours (delay) and sends a second email. This is the most standard automation. But there are other variants. For example, "Wait until something happens". Or wait until January 30th, or wait until 9 PM in the person’s time zone.
4. If/else. For example, "If a customer, has the tag "Purchased product #1", send the email, if the subscriber doesn't have the tag "Bought product #1", wait 4 days and send the email. The most often used if/else parameters are: was on the site page, purchased certain items, opened certain emails, user field the contact card matches some criteria. This is information according to which you can segment the contact base.

Analyzing the automation builder, you need to look carefully at all four categories of features. The more, the better. Often it appears that powerful marketing automation tools with the biggest number of functions look unattractive. New tools look attractive, but they have few features. You look into the platform you going to implement very deeply. Otherwise, it will be very difficult to change it in the future.

Once you've analyzed the automation builder, you need to whether there are integrations with the apps you need. Fortunately, Apiway can help you. In most cases, systems like VBOUT are the core of business IT infrastructure. It's like a digital hub for all your client. This kind of system is like an tree, which is putting its roots into other system. App like VBOUT should integrate with most other ones. Or you’ll have to waste a lot of money and time making custom integrations.

Also those who are looking for alternatives to VBOUT use software from other categories like chatbot software, chat on website software, CRM system, lead management software