Top 10 VBOUT Alternatives & competitors

Planning to implement marketing automation and thinking about VBOUT? We recommend to look at resembling tools to find a solution.

When customers choose marketing automation tool, in most cases they are trying to find functionality for email marketing, CRM, landing page builder, lead scoring, segmentation etc.

Comparing VBOUT with competitors people pay attention to the HTML email builder, customer data platform, help desk, conversations, form builder, segmentation, number of triggers and actions and so on.

We’ve made a list of top 10 competitors that are very similar in price and functionality to VBOUT. The list is based on similarity, so if VBOUT isn’t appropriate for you in any way, here you can easily find the best solution for you.

Instagram

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Instagram is a social media app which lets users share photos and videos from their smartphones, as well as like and comment on other users posts, send private messages, search for relevant content, and more

iAuditor

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iAuditor puts the power in your teams¿ hands. Every person and every device can be a window to your worksite.

ActiveCampaign

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ActiveCampaign is a platform that helps businesses automate customer experiences and build meaningful connections with their customers. Since 2003, ActiveCampaign has created tools that are both powerful and easy to use – because growing businesses don't always have the time to set up new tech. Today, 80,000+ businesses use ActiveCampaign for their email marketing, marketing automation, or CRM.

Newired

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Newired is a Digital Adoption Solution which allows you to design and create a guidance overlay to help users of virtually any web-based software. Newired introduces an interactive guidance layer which enhances user experience, boosts application adoption and guides customers or employees through any task, providing contextual help in an easy-to-use interface.

Moosend

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Moosend is an email marketing solution that comes with a series of advanced tools for sending great newsletter, manage contact lists and monitor the campaign performances.

MarketingHub

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MarketingHub — платформа автоматизированного управления маркетингом на основе данных. Она использует данные из CRM и других корпоративных источников. MarketingHub анализирует данные о клиенте, отслеживает его поведение, бережно и последовательно формируя интерес клиента в соответствии с маркетинговым сценарием.

ntile

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ntile - это веб-сервис, который помогает хранить и структурировать информацию. Благодаря гибкой работе с документами, таблицами и заметками можно создавать пространства для разных предметных областей, тратить меньше времени на поиск необходимых данных и быть более продуктивным. Готовые решения, представленные в магазине пространств, помогут легко стартовать в управлении проектами, CRM, HR-менеджменте, проведении анализа и контроля за развитием продукта, использовать сервис для планирования путешествий, организации списков книг, фильмов и сериалов или записи идей.

Formstack

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Formstack is a workplace productivity platform designed to automate processes and streamline workflows so you can focus on what matters most.

LPMotor (Motor)

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LPmotor (после ребрендинга Motor) - онлайн-конструктор, позволяющий запустить собственный сайт всего за один час. Основные возможности и функции LPmotor: конструктор сайтов и лендингов; CRM-система; автоворонка продаж; аналитика и статистика; a/b тестирования; платежи; управление доступами; корзина товаров; управление дизайном; продающие шаблоны; управление заявками.

GorillaDesk

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Running a field-service business is hard. Between dispatching team members, managing daily operations, bringing in new business, and sending out invoices, it can be a challenge to find the time to keep your business organized. That's where we come in. GorillaDesk has helped 3,800+ field-service professionals just like you manage their team, their customers, and their business, without all the headaches.

How to choose VBOUT substitute

Many marketing automation tools are similar to each other. Software with identical features can differ in cost by 2 times. The first feature you should look at is the availability of funnel builder. This is a basic feature of marketing automation software and if it doesn’t include this feature, most likely this tool isn’t formed yet. All node interfaces look almost identical. It's important not to look at the UI, but pay attention to the functionality.

In a week, you'll get used to the UX, but the lack of functionality will always annoy you. Changing marketing automation apps is very expensive. If you have the usual email set up, it's not that difficult to change platform. But if you've already set up integrations, business processes, and have complex funnels, it can take weeks to replace the app. That's why you should be careful to study VBOUT competitors.

What to look for when investigating the node interface? It has 4 important features categories.

1. Triggers. For example, "Form submit" is a trigger that launches a business process. The most popular triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each platform for marketing automation this set may differ. The more, the better.
2. Action. For instance, "Send email". This is the most simple action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For instance, "Wait 5 days. Subscriber submit the form on the website and get in the marketing automation tool (Trigger), the tool sends a Welcome email (Action). Then the app waits 5 hours (delay) and sends a second email. This is the most standard automation. But there are other variants. For example, "Wait until something happens". Or wait until January 30th, or wait until 9 PM in the person’s time zone.
4. If/else. For example, "If a customer, has the tag "Purchased product #1", send the email, if the subscriber doesn't have the tag "Bought product #1", wait 4 days and send the email. The most often used if/else parameters are: was on the site page, purchased certain items, opened certain emails, user field the contact card matches some criteria. This is information according to which you can segment the contact base.

Analyzing the automation builder, you need to look carefully at all four categories of features. The more, the better. Often it appears that powerful marketing automation tools with the biggest number of functions look unattractive. New tools look attractive, but they have few features. You look into the platform you going to implement very deeply. Otherwise, it will be very difficult to change it in the future.

Once you've analyzed the automation builder, you need to whether there are integrations with the apps you need. Fortunately, Apiway can help you. In most cases, systems like VBOUT are the core of business IT infrastructure. It's like a digital hub for all your client. This kind of system is like an tree, which is putting its roots into other system. App like VBOUT should integrate with most other ones. Or you’ll have to waste a lot of money and time making custom integrations.

Also those who are looking for alternatives to VBOUT use software from other categories like chatbot software, chat on website software, CRM system, lead management software