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Webmecanik

Overview
Alternatives
Integrations

Webmecanik Overview

Webmecanik is a marketing automation software that allows you to intelligently identify, segment and nurture unknown website visitors, leads and customers. Using an Open Source framework, it can be integrated with all major CRM's solutions on the market and more than 1.000 other systems through Zapier. This all-in-one solution enables you to create campaign scenarios and choose from many triggering criteria to send the right information to the right contact at the right time.

What is Webmecanik? How do you position yourself against your competitors?

Founded in 2015, Webmecanik is an all-in-one marketing automation software editor based on Mautic's Open Source framework. It enables you to intelligently identify, segment and nurture unknown website visitors, leads and customers. Webmecanik targets small and medium sized companies in both BtoB and BtoC industries. Data hosting is located in the European Union for full GDPR compliance.
Webmecanik Automation covers all the steps of the conversion funnel. The platform was made to lead an inbound marketing revolution. The software can be integrated with all major CRM's solutions on the market and more than 1.000 other systems through Zapier.
Its main feature is the campaign builder, where you can choose from many triggering criteria and conditions to send the right information to the right leads, considering their behaviour.
This kind of campaigns can be really relevant, as they automatically qualify the database using the advanced segmentation. Therefore, you can send the right information to the right contact at the right time. At the convenient moment, you can push the hot leads to your integrated CRM and alert your sales representatives.
To guarantee the success of your marketing automation plan, Webmecanik follows you up and help you to define your goals, KPIs and strategy, making sure you are on the right path through a personalized training program. All of our customers also have access to a dynamic support, with 98% rate of satisfaction, to solve technical issues.

Vendor

Webmecanik

Languages

More than 20 languages, including English, French, Spanish and Portuguese.

Year Founded

2015

HQ Location

France

Social networks

Webmecanik Support

Vendor

Webmecanik

Languages

More than 20 languages, including English, French, Spanish and Portuguese.

Year Founded

2015

HQ Location

France

Social networks

Top 10 Webmecanik Alternatives & competitors

Going to implement marketing automation and thinking about Webmecanik? We advice to look at resembling software to find a solution.

When customers choose marketing automation app, most often they are trying to find functionality for email builder, CRM, website builder, lead nurturing, B tests etc.

Comparing Webmecanik with competitors clients pay attention to the campaign builder, customer data platform, online chats, conversations, survey builder, segmentation, number of triggers and actions and so on.

We’ve made a list of top 10 competitors that are very resembling in cost and functionality to Webmecanik. The list is based on similarity, so if Webmecanik isn’t appropriate for you in any way, here you can easily choose the best variant for you.

E2 Shop System

E2 Shop System

Try for Free

We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

Raklet

Raklet

Try for Free

Raklet is an all-in-one non-profit management software that allows you to engage with volunteers and donors in a meaningful, digital way.

Backlog

Backlog

Try for Free

Backlog is a cloud-based project management and issue tracking solution that caters to development teams working with design, marketing and IT teams. The key features of the solution include project and issue management, subtasking, bug tracking and burndown charts.

Trunk

Trunk

Try for Free

Trunk syncs inventory in real-time across different sales channels like Amazon, eBay, Etsy, Faire, QuickBooks Online, Shopify, Square.

ShipMonk

ShipMonk

Try for Free

ShipMonk is revolutionizing eCommerce order fulfillment by providing the most personal and attentive fulfillment and inventory management solution for today's global economy. Our multichannel order fulfillment service and software enables SMBs to focus on building their brand and achieving next-level growth.

FeetPort

FeetPort

Try for Free

In todays competitive market, you need to Optimize your Field Resources to Reduce Overhead. FeetPort delivers you with the capabilities intended to Streamline & Improve your Field Service Activities.

Salsa

Salsa

Try for Free

Salsa CRM is a cloud-based constituent relationship management platform that helps nonprofits track supporter relationships, manage online and offline fundraising, and intelligently report on everything.

Scanbot SDK

Scanbot SDK

Try for Free

The Scanbot Scanner SDK enables your employees and customers to scan documents, Barcodes, QR codes, ID-cards, Passports, EHIC-cards, and other Data right from their smartphone. With the recognition of text and data, you save a great deal of time processing documents. The Scanner SDK is based on years of developing the Scanbot app, which has received several awards and is used by millions of customers. Hence, we can offer optimal results, ease of use, and numerous features.

Cforia.autonomy

Cforia.autonomy

Try for Free

Cforia Software is the leading provider of end-to-end order to cash solutions, enabling even the most complex organizations to achieve a single view of A/R across business units and functional point solutions.

Elorus

Elorus

Try for Free

Elorus is a fresh, online time tracking, invoicing and billing application catering for freelancers and SMEs. When using Elorus you can keep track of your sales & purchases, as well as monitor how your business is doing in terms of cash. Being a web application, Elorus allows access to your data from the office, your home, mobile phone or tablet.

Route4Me

Route4Me

Try for Free

Founded in 2009, Route4Me has helped thousands of small business owners plan & optimize all of their routes in seconds. The world's most used route sequencing and dynamic route optimization software is available on the iPhone, iPad, Android, and on the web.

How to choose Webmecanik substitute

Many marketing automation apps are similar to each other. Platforms with identical functionality can differ in cost by 3 times. The first feature you should look at is the availability of funnel builder. This is a basic feature of marketing automation platforms and if it doesn’t include this feature, most likely this tool isn’t formed yet. All automation builders look almost identical. It's important not to pay attention to the UX, but pay attention to the features.

In a few days, you'll get used to the design, but the lack of functionality will always spite you. Changing marketing automation platforms is very time-consuming. If you have the usual email set up, it's not that difficult to switch to another tool. But if you've already configured integrations, workflow, and have complex funnels, it can take weeks to replace the tool. That's why you should be attentive to choosing an alternative.

What to look for when analyzing the automation builder? It has 4 significant features categories.

  1. Triggers. For instance, "Form submit" is a trigger that launches a funnel. The most often used triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each tool for marketing automation this set is different. The more, the better.
  2. Action. For instance, "Send email". This is the most simple action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
  3. Delay. For instance, "Wait 3 days. Lead fill in the form on the website and get in the marketing automation app (Trigger), the platform sends a Welcome email (Action). After that the software waits 4 hours (delay) and sends a second email. This is the most simple automation. But there are other options. For example, "Wait until something happens". Or wait until November 20th, or wait until 10 PM in the subscriber’s time zone.
  4. If/else. For example, "If a subscriber, has the tag "Purchased product #1", send the email, if the contact doesn't have the tag "Purchased product #1", wait 5 days and send the email. The most often used if/else parameters are: visited the site page, bought certain products, opened certain emails, user field the client card matches some criteria. This is information according to which you can segment the contact base.

Analyzing the automation builder, you need to pay attention to all four categories of functions. The more, the better. Often it appears that powerful marketing automation tools with the biggest number of features look ugly. Young tools look nice, but they have few functions. You look into the system you plan to use very deeply. Otherwise, it will be very painful to change it in the future.

Once you've studied the automation builder, you understand whether there are integrations with the software you need. Fortunately, Apiway can help you. Usually, platforms like Webmecanik are the center of business IT infrastructure. It's like a digital hub for all your customer. This type of tool is like an octopus, which is putting its tentacles into other tool. Tool like Webmecanik should integrate with most other ones. Or you’ll have to waste a lot of money and time making custom integrations.

Also people who are looking for alternatives to Webmecanik use systems from other categories like chatbot software, helpdesk software, CRM software, sales engagement software

All Webmecanik alternatives

Webmecanik integrations

Apiway allows you to integrate Webmecanik with thousands of the most popular tools. You can automate your workflow and have more time for main things—no code required.

Webmecanik