Top 10 Cronberry Alternatives & competitors

Going to implement marketing automation and considering Cronberry? We advice to investigate resembling tools to make a decision.

When customers choose marketing automation tool, usually they are trying to find functionality for personalizing email, lead management, landing page builder, lead scoring, A etc.

Comparing Cronberry with competitors customers pay attention to the automation builder, customer data platform, chatbots, conversations, form builder, segmentation, number of triggers and actions and so on.

We’ve made a list of top 10 competitors that are very similar in price and functionality to Cronberry. The list is based on user reviews, so if Cronberry doesn’t suit you in any way, here you can easily find the best solution for you.

ConstantContact

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Constant Contact is an email marketing platform, used by more than 500,000 small businesses to build and deliver email campaigns to their customers. You can design, send and track emails with a simple set of tools and easy to use interface.

Zonka Feedback

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Zonka Feedback is a multi-channel feedback system and survey app with actionable insights, real-time reporting and collaborative inbox.

Benchmark

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Benchmark Email is a web-based email marketing solution allowing to build email marketing campaigns, run surveys, and manage a regular newsletter using the service.

Drip

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Drip is the world's first ECRM (an E-commerce CRM) designed for building personal and profitable relationships with your customers at scale. E-commerce marketers around the world are starting to see their customers in true color with Drip features like comprehensive tracking, hyper-segmentation, and robust email marketing automation. They're graduating from typical email platforms, bloated CRMs, or overhyped marketing automation tools, and making more money with Drip.

FreshCheq

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FreshCheq was designed by restaurant operators for restaurant operators.

GetResponse

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GetResponse is a complete online marketing solution. It provides turnkey newsletter publishing and hosting features, as well as unlimited follow-up autoresponders, landing pages, webinars, marketing automation, and CRM to deliver information to your contacts and convert them to paying customers. Through responsible and fully automated list hygiene, anti-spam practices, and established relationships with major Internet service providers and email service providers, GetResponse prides itself on the highest possible email deliverability to ensure that your messages get through to your prospective customers.

Hanzo

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Hanzo is solving the single biggest challenge in above-board compliance and litigation today -- contextual investigation, capture, and preservation of dynamic web content.

Shortlist

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Shortlist is a smart, user-friendly contractor on-boarding platform.

Gurucan

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Gurucan — это современная платформа для создания онлайн-школы на мобильных платформах и веб-платформе. Подойдет для фитнес тренеров, инфобизнесменов, блогеров, маркетологов. Через панель администратора можно управлять приложением и вебом, принимать платежи со всего мира.

SALESmango

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SALESmanago is a cloud-based marketing automation solution for small, midsize and large businesses. It caters to various industries including e-commerce, retail, hotels, guest houses, finance, banking, manufacturing, law firms, bookshop, travel agencies and more.

How to choose Cronberry substitute

Many marketing automation software are resembling each other. Apps with identical features can differ in cost by 4 times. The first thing you should pay attention to is the availability of funnel builder. This is a basic feature of marketing automation apps and if it doesn’t include this feature, most likely this product isn’t formed yet. All node interfaces look almost the same. It's important not to look at the design, but pay attention to the functionality.

In a few days, you'll get used to the UX, but the missing features will always annoy you. Changing marketing automation tools is very expensive. If you have the usual email set up, it's not that hard to change app. But if you've already set up integrations, business processes, and have complex funnels, it can take months to replace the tool. That's why you should be attentive to choosing an alternative.

What to look for when analyzing the funnel builder? It has 4 important features categories.

1. Triggers. For instance, "Form submit" is a trigger that launches a business process. The most often used triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each app for marketing automation this set is different. The more, the better.
2. Action. For example, "Send email". This is the most standard action you can have. The most popular actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For example, "Wait 4 hours. Person fill in the form on the website and get in the marketing automation platform (Trigger), the tool sends a Welcome email (Action). Then the tool waits 2 days (delay) and sends a second email. This is the most simple automation. But there are other parameters. For instance, "Wait until something happens". Or wait until December 20th, or wait until 9 PM in the subscriber’s time zone.
4. If/else. For instance, "If a subscriber, has the tag "Purchased product #1", send the email, if the client doesn't have the tag "Purchased product #1", wait 3 days and send the email. The most popular if/else parameters are: was on the site page, bought certain items, opened certain emails, user field the contact card matches some requirements. This is information according to which you can segment the lead base.

Analyzing the automation builder, you should pay attention to all four categories of functions. The more, the better. Often it appears that good-working marketing automation apps with the biggest number of features look ugly. Young tools look attractive, but they have few features. You should investigate the platform you going to implement very deeply. Otherwise, it will be very hard to change it in the future.

Once you've studied the automation builder, you should find out whether there are integrations with the tools you need. Fortunately, Apiway can help you. In most cases, tools like Cronberry are the core of business IT infrastructure. It's kind of digital hub for all your customer. This type of app is like an tree, which is putting its roots into other app. Platform like Cronberry should integrate with most other ones. Or you’ll have to spend a lot of money and time developing custom integrations.

Also users who are trying to find alternatives to Cronberry use apps from other categories like chatbot software, chat on website software, CRM software, lead management software