Planning to implement marketing automation and thinking about ProTexting? We recommend to look at similar tools to make a decision.

When customers choose marketing automation tool, usually they are looking for functionality for email builder, lead management, landing page builder, lead nurturing, B tests etc.

Comparing ProTexting with competitors customers pay attention to the HTML email builder, customer data platform, chatbots, conversations, survey builder, segmentation, number of triggers and actions and so on.

We’ve compiled a list of top 10 competitors that are very similar in price and functionality to ProTexting. The list is based on user reviews, so if ProTexting doesn’t suit you in any way, here you can easily select the best solution for you.

E2 Shop System

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We help shops and manufacturers of all kinds and sizes work smarter for improved efficiencies, greater flexibility and bigger profits.

audits.io

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Audits.io is a fully customisable tool that works on all devices - both on and offline.

Zoho Inventory

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Inventory and order management for growing businesses.

NextThought

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NextThought helps people learn better and faster — together! We are a premium online learning solutions company focused on building collaborative and engaging experiences for our users. We create impactful learning outcomes with our VR-enhanced Learning Platform, turnkey Learning Design, and Video Production/Media Services.

Drip

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Drip is the world's first ECRM (an E-commerce CRM) designed for building personal and profitable relationships with your customers at scale. E-commerce marketers around the world are starting to see their customers in true color with Drip features like comprehensive tracking, hyper-segmentation, and robust email marketing automation. They're graduating from typical email platforms, bloated CRMs, or overhyped marketing automation tools, and making more money with Drip.

Hyperproof

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Hyperproof is a cloud-based compliance operations software that collects evidence automatically and manages a compliance program.

Omnisend

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Omnisend is an omnichannel marketing automation platform built for eCommerce. With email marketing at its core, creating effective email campaigns is easier than ever before. Using Omnisend's marketing automation, you can personalize your message with customer data, campaign engagement, and shopping behavior. Omnisend allows you to add several channels into the same automation workflow: email, SMS, push notifications, Facebook Messenger, WhatsApp, and more.

PaperForms

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Paperform is the platform that allows you to easily and quickly create an elegant and beautiful form to better portray your brand, your business, and your personality.

HubSpot

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HubSpot CRM is a free, scalable, easy-to-use, cloud-based platform that can speak for the entire team and can supercharge your sales process. It is an all-in-one inbound marketing software that has all the features needed to launch an effective marketing campaign.

Bullhorn ATS & CRM

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Automate every part of the recruiting lifecycle with Bullhorn's recruiting software built for staffing and recruiting agencies.

When I Work

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When I Work is a market leader in hourly workforce management that provides businesses a fully integrated scheduling, time tracking and team messaging solution. Trusted by over 150,000 workplaces worldwide, When I Work ensures reliable shift coverage, engaged employees, and faster decisions — giving everybody what they need to be successful at work.

How to choose ProTexting substitute

Many marketing automation software are similar to each other. Platforms with the same functionality can differ in price by 2 times. The first feature you should look at is the availability of flow builder. This is a basic feature of marketing automation apps and if it doesn’t include this thing, most likely this app isn’t completed yet. All automation builders look almost identical. It's important not to look at the design, but pay attention to the functionality.

In a month, you'll get used to the design, but the missing functionality will always spite you. Changing marketing automation apps is very expensive. If you have the usual email set up, it's not that hard to change software. But if you've already set up integrations, workflow, and have complex funnels, it can take months to replace the tool. That's why you should be attentive to study ProTexting competitors.

What to pay attention to when analyzing the flow builder? It has 4 significant features categories.

1. Triggers. For example, "Form submit" is a trigger that starts a business process. The most often used triggers are: opening an email, clicking a link in an email, reaching a goal, adding or removing a tag, closing a deal, visiting a page, etc. In each software for marketing automation this set is different. The more, the better.
2. Action. For instance, "Send email". This is the most standard action you can have. The most often used actions are: add or remove a tag, send a text message, send a messenger message, set a salesperson task, update a transaction, notify someone by email, move a transaction to another stage, etc.
3. Delay. For example, "Wait 3 hours. Person submit the form on the website and get in the marketing automation app (Trigger), the platform sends a Welcome email (Action). After that the app waits 4 days (delay) and sends a second email. This is the most basic automation. But there are other variants. For instance, "Wait until something happens". Or wait until November 20th, or wait until 7 PM in the person’s time zone.
4. If/else. For instance, "If a customer, has the tag "Purchased product #1", send the email, if the client doesn't have the tag "Bought product #1", wait 5 weeks and send the email. The most often used if/else parameters are: was on the site page, bought certain products, opened certain emails, user field the client card matches some criteria. This is information according to which you can segment the contact base.

Analyzing the automation builder, you need to look carefully at all four categories of functions. The more, the better. Often it happens that powerful marketing automation apps with the biggest number of functions look ugly. Young software look good, but they have few functions. You need to the app you going to implement very deeply. Otherwise, it will be very difficult to change it in the future.

After you've analyzed the automation builder, you understand whether there are integrations with the apps you need. Fortunately, Apiway can help you. Usually, software like ProTexting are the core of business IT infrastructure. It's kind of digital hub for all your subscriber. This kind of app is like an tree, which is putting its tentacles into other tool. App like ProTexting should integrate with most other ones. Or you’ll have to waste a lot of money and time developing custom integrations.

Also people who are looking for alternatives to ProTexting use apps from other categories like chatbot software, chat on website software, CRM software, lead management software